Stefania Aulicino
People say the biggest negative impact on their company is the recent credit crunch, yet few seem to be proactive about addressing this.
The confused credit market is the elephant in the room that no one is addressing.
You are not a bank, but you are a member of a business community: If you don’t protect your business ecosystem, you are actually putting your own company’s long term health at risk.
If you have access to credit, but your customers and vendors are suffering- why not be part of their solution.
If you are starved by credit, don’t cut back your business – reach out to those in your ecosystem who rely on your success.
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